Assistant Manager, Marketing & Public Engagement

Location Hong Kong S.A.R
Discipline: Marketing, PR/Communications
Job type: Full Time
Contact name: Human Resource Manager

Contact email: hr@habitat.org.hk
Job ref: HH/AMMPE/R4G
Published: 23 days ago

​Habitat for Humanity is a global non-profit housing organisation with the vision of creating a world where everyone has a decent place to live. The team at Habitat for Humanity Hong Kong (Habitat) are a diverse group of passionate, committed and high-performing individuals who work together to build communities, homes and hope. We are an inclusive organisation, dedicated to our values of humility, courage and accountability. We welcome people of all backgrounds, races and religions to work with us to build homes and communities in partnership with low-income families across the globe.

If you share the same vision and passion for positive change, join us as:

Assistant Manager, Marketing & Public Engagement

The Assistant Manager, Marketing & Public Engagement is a new role.You will be apassionate expert at brand building within the charity sector as well as an all-round, experienced marketer. You will inspire the team to create and deliver integrated, insight-led brand and marketing strategies which will transform audience perceptions and behaviour, delivering organisational strategic objectives.

You will bring your experience in digital and creative communications strategy to deliver impact across Habitat for Humanity Hong Kong’s campaigns, fundraising and public policy activities.

With a broad range of skills and knowledge, including digital marketing, online campaigning, project management, storytelling, media relations and content strategy and planning, you’ll also have experience in supporting multi-disciplinary teams and managing budgets, suppliers and consultants, and the ability to provide clear strategic direction as to how the organisation can best use digital, design and multimedia for increased engagement.

Key Responsibilities Include:

  • Work in collaboration with the wider team in the development, implementation and regular review of our annual brand and marketing strategy, identifying integration opportunities, clarifying objectives, and influencing and making recommendations on messaging, audience segmentation, and targeting activities.

  • Build our online presence, develop compelling content, to increase growth and engagement of our target audiences.

  • Champion the use of new tools and tactics to develop our digital platforms.

  • Provide a strategic overview and evaluation of all brand and marketing projects and campaigns against KPIs, reporting progress and return on investment, ensuring lessons learnt are shared with stakeholders and feed into the design of future projects.

  • Develop marketing tools to enable our teams and board of directors to articulate our messaging to a wider audience.

  • Manage budgets and develop the investment case for new opportunities as required.

Note: The role, whilst clearly defined, is part of a fast-moving and evolving organisation and as such, the related responsibilities may need to adapt as the team grows. Any changes will be discussed with the individual but should be recognised as part of the exciting environment within which Habitat HK operates

Qualifications, Skills& Experience:

Essential

  • Degree holder in relevant discipline

  • Minimum 5 years of marketing or communications experience

  • Proven experience in digital marketing and/or digital fundraising

  • Good written and verbal communication skills in Englishand Chinese

  • Proficiency in PC operations (MS based applications. English and Chinese word processing).

Desirable

  • Experience working with a non-profit organisation, including in a volunteering capacity.

  • Responsible for strategic marketing across a complex broad range of audiences and communication channels.

  • Proven ability to lead, develop, manage and deliver integrated strategic marketing plans and cross-channel campaigns.

  • Providing senior level brand and marketing consultancy across an organisation.

  • Confident drawing on relevant insights from audience research.

  • Experience of events management.

Competencies, Behaviours& Values

  • Flexible, positive attitude and with good interpersonal skills-experience of working with a variety of key stakeholders and building successful relationships, including remotely.

  • Able to work independently and under pressure to meet tight deadlines.

  • Ability and aspiration to learn fastand continuously improve.

  • Ability to lead others.

  • Comfortable with adapting to and driving change.

  • Thrives on working in a collaborative, communicative and culturally diverse environment

  • Strong networking skills and ability to manage diverse internal and external relationships

  • Demonstrates commitment to the values of Habitat for Humanity.

How to apply: Interested parties shouldplease send full resume with a cover e-mailand expected salary to hr@habitat.org.hk.

Habitat thanks all applicantsfortaking the time to apply. However, only shortlisted applicants will be invited to interview. All personal data collected will be kept confidential and will be used for recruitment purposes only. Habitat is an equal opportunity employer and seeks to employ and assign the best qualified personnel for all our positions in a manner that does not unlawfully discriminate against any person because of race, colour, religion, gender, marital status, age, national origin, physical or mental disability, sexual orientation, veteran/reserve national guard status, or any other status or characteristic protected by law.